BRAND DESIGN
CIS企業形象識別系統
VIS品牌識別系統
LOGO品牌商標設計
理念識別 / 行為識別 / 視覺識別 / 市場調查 / 品牌策略行銷 / 品牌故事
中英圖 直/橫/左/右式 /企業色&字體 / 輔助圖形設計 / 使用規範 / 名片 / 信封+信紙 / PPT設計模板 / 合約書 / 識別證 / 風格主圖
招牌 / 名片 / 海報 / 店面輔助圖形 / 印刷品
Logo是以公司杉皇商社的英文簡寫sw以及箭頭做為組合,以箭頭來回的方式,象徵著客群因產品的好而能在次回頭購買,也寓意走過路過千萬不要錯過,跟老闆來回溝通後,老闆希望朝向精緻.高價品牌路線,所以Logo方面,則是以流線型及抽象化做為主要設計。
The store is located on Keelung Road, Daan District, Taipei. The owner himself is an izakaya owner. After an in-depth conversation with the owner, he hopes that the store can get rid of everyone's impression of chicken chops in the past. Through the internal space and visual design, the legendary chicken chop Injecting different experiences and food enjoyment, in the logo design, the boss hopes to combine the style of Tokiwa and chicken to present a Japanese retro style.
標準色 STANDARD COLOR
輔助色 AUXILIARY COLOR
飲料杯封口膜 BEVERAGE CUP SEALING FILM